Published on Monday, 15 May 2023 at 1:00:00 PM
A little tourist town is making a grand gesture in an effort to capture some international attention in the lead up to the FIFA Women’s World Cup Australia & New Zealand 2023TM to be held in July and August this year.
The local football club in Denmark, Western Australia, together with Tourism Western Australia, Shire of Denmark and Denmark Chamber of Commerce today launched a video message to the Denmark National Team, welcoming them to Western Australia for the tournament.
With two of their three Group Stage matches to be played in Perth / Boorloo, the Denmark National Team has picked the city as its base for the tournament.
The video includes a promise that the town of Denmark will cheer on the team during the tournament and invites the team to visit, outside of the busy competition schedule.
Denmark Shire President Ceinwen Gearon said the presence of the Denmark National Team in WA was an opportunity to gain exposure that was too good to pass up.
“Our town is excited to have the Denmark National Team in our State for the FIFA Women’s World Cup 2023TM and we look forward to cheering them on,” Dr Gearon said.
“We feel a special affinity with the Danes for obvious reasons, and though – of course – we’ll be hoping the Matildas win the tournament, we plan on cheering just as loud for the Danish Team.”
“And, if both sides reach the final, we’ll be quite conflicted!”
Dr Gearon said plans were in place to decorate the town red and white in the lead up to the tournament to get into the festive spirit, adding there is a standing invitation for Danes to visit Denmark, Western Australia.
“Our coastline, forests, wildlife, wineries and hospitality offerings here in Denmark are world class,” Dr Gearon said.
“So, we very much hope to see some members of the team visit us while they’re in Western Australia, and maybe even Princess Mary will come to support her other team!”
Tourism WA Managing Director Carolyn Turnbull said, “I’m delighted that Western Australia will have the opportunity to welcome Team Denmark to our state and to showcase our world-class sporting venues, training facilities and accommodation to the players, supporters, fans and the world, during the biggest ever women’s sporting event.”
Check out the video message here
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